e-Commerce Solutions
Challenge and Solution
The business goal was to design, implement, deploy and provide ongoing support the solution that would allow selling prescription spectacles and sunglasses online using the latest technologies. The product was designed using modular architecture in order to broaden the specter of its function in the future and have the possibility of integration with the accounting and inventory software used by the customer.
The major project challenge was to create an internal format for making standardized records for user requests. Requests that concern different types of products: budget and designer sunglasses and prescription glasses with prescriptions from the simplest to the most rare and untypical.
One of the main and essential parts of software is the prescription module that allows the customers to order the most sophisticated lenses by mentioning all their parameters during the order process
Back-end administration console provides the complete control over the entire sales process: customer management, inventory management, order management, etc.
The inventory management module is integrated with the existing inventory software to maintain about 10,000 indiviudal product records in 500+ categories.
The solution is designed to simplify the process of searching goods and purchasing the chosen products online. For the convenience of non-English speaking customers multilingual support was integrated. Multiple currency support is at the customers’ service to make easier ordering the product and purchasing it for customers that live outside UK. The purchase is performed through an integrated credit card payment module.
All the SEO works have been performed and implemented successfully on the website.
Deployment
- Software deployed on the Linux platform running Apache web server and MySQL database engine.
- Front-end and back-end interfaces designed in compliance with HTML 4.0 standard.
- Role-based security and user management (customers / resellers / dealers / administrators).
- Integrated on-line credit card payments.
- Site works on dedicated server.
Benefits
- Reduced the operating costs by 20 % with improved order and customer management through the secure administration console.
- Increased the on-line sales by adding more user-friendly features and options to the spectacles store interface.
- Enabled the software extensibility based on an advanced modular architecture which saves up to 50 % on the future system upgrades and functionality enhancements.
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